MASDigitalLabs

Work

Built here. Live now.

We publish products the way we publish credentials: only what is real, live and attributable. The index grows as products ship — and it stays short on purpose.

01Live · 2026

OBJEKT

The AI creative house

OBJEKT is an AI creative house that lives in the browser: a brand uploads a single product photograph, defines its brand DNA, and receives finished campaign work — stills, close-ups, ad frames and cinematic film. Designed, engineered and operated by MAS Digital Labs.

ElevenLabs Grants · Google for Startups

Grant recipient · programme member

“First light” — product film generated by OBJEKT.

02 — In the lab

Sealed

The next product is in the build queue. Per the doctrine, it will be announced when it is live — not before.

The source: a plain cut-out photograph of a bonsai on a stand against a white background.

Source photograph

The delivery: the same bonsai staged as a campaign still — warm plaster wall, golden directional light, long shadows.

Delivered still

OBJEKT campaign still: wireless earphones on dark stone in low directional light.

Campaign frame

The OBJEKT delivery interface on a dark ground: finished campaign stills and a product film returned for approval.

The delivery room

The entry standard

A product appears on this page when it is live, publicly attributable to the house, and describable without invented numbers. Further products are documented as they ship — the index stays short on purpose.